




So now, almost a generation later, what does this once notorious figure do to make a comeback? Do you produce the same thing, hoping to chase a scene that no longer exists? Is there a demand for club nostalgia? Who are the fans and customers for the new collection?
Naming Richerette instead of reviving Heatherette, Richie Rich is bringing in name recognition while letting you know the brand is more personal and not exactly the same.
As someone nostalgic for 90s club culture, I was selfishly a tad disappointed that the brand and the man matured (even if I didn't LOL). The clothing paid tribute to the nightlife icons of who inspired Richie Rich. Think Bianca Jagger, Debbie Harry lounging about at Studio 54. However, 1990s fashion nods like lacy babydoll dresses, neon pop colors and iridescent sequins were all over the runway. The clothing itself, when they were skimpy thongs, was merchandised well for the real customer, one who are the designer's contemporaries now. The collection is far from corporate, but imagine those original club kids, now adults, still looking for a party.
Does the Richerette brand have what it takes to go the distance? I would love to see where the label takes us in the next few seasons and who the customer base ultimately will be. After the pandemic, everyone is looking to head out again, and this collection, is what you want to wear.
Canadian winters are cold, trust me, I lived through several decades of them. Canadian outerwear designers are particularly good at creating stylish pieces for the chill because they spend so much time outside and like to look good.
The NOBIS collection strikes a great balance between chic and practicality so the fashion-conscious dude can always look good without worrying about salt and ice.
In a post-pandemic world, we are all still trying to figure out what our personal style is now. There are sporty, leisurely elements in this collection for those who are still clinging to the work-at-home wardrobe. However, the athletic components are there for comfort, but the execution is very glam. Embroideries, sparkling embellishments, lace, but all with some stretch and flare. Each individual garment was a statement garment. Every dress, skirt, short, and top had a romantic element for spring but could be worn with practicality.
The muse for this season was vintage Harlem glamour. You can see the inspiration in the silhouettes and styling. All you need now is to listen to the jazz as you dress.
For an accessible piece that displays their artistry, I always love the fashion illustrated t-shirts. If you're not ready for that dramatic dress, their tees are a canvas for their style that you can pair with jeans.
Anyone who is a longtime reader already knows how much I love this brand. Byron and Sheila are the best of this industry and I'm so happy to see the collection thriving.