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Sunday, July 27, 2014

MIAMI FASHION WEEK: Frankie's Bikinis 2015

Hawaii meet Miami.  The Mercedes-Benz Fashion Week Swim runway hosted the debut of Frankie's Bikinis cruise collection.  Swimwear prodigy Francesca Aillo created a bohemian, laid back collection inspired by the island of Kauai.

Her swimsuits did indeed include many bikini styles.  The colors pulled from nature, like sky blue, sand, earth, shell white, gardenia red...  The details were simple, like ties and crochet.  Some reminded me of the string games of my childhood.  The fits were designed for the girl who likes to play.  The construction was made for active women, structured for those who actually intend to get in the water.

The models were styled in loose, beachy hair by BLO Blow Dry bar, with natural make-up looks by BeautyBlender cosmetics.  Accessories were very simple, natural grasses wrapped around wrists, maybe a hand knotted bracelet or two.

Francesca Aillo is the youngest designer to have ever shown her collection in South Beach for Mercedes-Benz Fashion Week Swim.  Clearly, there is a lot more style to come.


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Friday, July 25, 2014

Top Swimwear Trends of Miami Fashion Week 2015

bikini bottoms
Hello beach bunnies! I am still editing and wrapping up my coverage of Miami Fashion Week with Swim Swim. There were several clear trends among the luxury swimwear collections for all of your beach style needs this summer. 

You can find pieces for all of these trends with the launch of online swimwear boutique swimswim.com.  They specialize in upscale designer looks perfect for the Hamptons, South Beach, St. Tropez or wherever your want to indulge yourself…

For the upcoming 2014/2015 season, the hip is clearly the new erogenous zone.  Swimsuit bottoms had high-cut leg openings, or they featured pretty side ties.  Many bikini bottoms featured variations on sexy cut-outs at the hip.  The bonus of course, is that it lengthens the leg of anyone who wears it.  High-cut leg openings also work across all body types as it emphasizes the right curves.

high waist bikini

The contrast to all of the bare skin down there is the return of the high-waisted bikini bottom. A throwback to the 1960’s, this style is forgiving for different types of body shapes.  Also for the bikini-shy, the monokini with sultry cut-outs on the side were all over the Miami runways.  The monokini is for the fashionable woman who loves the practicality of a one-piece bathing suit, but has the body to show off the rest.

animal print swimsuit

Designers loved neon colors and intricate prints this season.  The busy art print mixed detailed animal motifs, art déco, sound vibrations and wild florals.  The color palette popped by blending super bright hues with nude and black. 

fringe bikini

Swimwear was given a bohemian look with arts and crafts details on the runway.  Crochet details were worked into side panels, inserts, hems and tops.  Fishnet knits found their way into cover-ups and fringe hems and bikini tops look great when you move.

Are you ready to turn your poolside into your personal runway?  Look no further than Swim Swim for every trend.  Say good-bye to the scary fluorescent lighting and judging eyes of fellow shoppers. They have a virtual dressing room and a great tool to input your measurements to find the size you need. 

Happy swimming!  Use code "IAMSUMMER" for 20% off your purchase at Swimswim.com

Disclosure: Compensation was provided by SWIM SWIM. The opinions expressed herein are those of the author and are not indicative of the opinions or positions of SWIM SWIM.
Photos by Mariana Leung
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Thursday, July 24, 2014

MIAMI FASHION WEEK: Maaji Swimwear 2015


It was Derby time at the Maaji Swimwear show for Mercedes Fashion Week Swim.  Columbian esigners  Juliana Londoño and  Nani Valenzuela created a “Royal Riders” theme for their runway.  The collection featured a mix of swimwear and active wear with a preppy, equestrian aesthetic with a twist.

Gingham, plaids, detailed horse prints and florals were executed in neon and nude colors.  The bikinis were paired with tweed jackets, riding helmets, riding crops and platform heeled oxfords.  Jackets had variations of racing ribbons.  Skimpy suits were worn with traditional cardigans and houndstooth capes.  The tennis rackets, suspenders and jockey clubs all made for an adorable tongue-in-cheek take on stuffy country club style.

Elaborately printed rash guards would look great doing double duty as a fashion top.  Board shorts for men had corresponding prints with contrast waistbands.  This was the one show I attended that offered a few men’s styles and male models to present them.  The bit of beefcake was much appreciated by the female guests in attendance in the long sea of bikinis.  Celebrity guests included TV personalities Serinda Swan, Adriana de Moura and Luann de Lesseps.

Hell, I know I’m ready for a ride…
photos by Mariana Leung
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Wednesday, July 23, 2014

MIAMI FASHION WEEK: Minimale Animale 2015

Smoke, mirrors and rock n' roll.  The Minimale Animale fashion show at Mercedes-Benz Fashion Week Swim was a good time, especially for all of the male photographers in the pit.  The edgy swimwear collection by Cassandra Kellogg had a minimalist, sexy fetish vibe to it.

While the motorcycle helmets were gimmicky, they established the biker chic vibe she was going for.  The added bonus of keeping your attention on the body and therefore the swimsuit the model was wearing.  The helmets also allowed for the "liberation" of the model's hair and face at the end of the show, where the models could shake out their tresses in spectacular fashion to the cheers of the admiring male fans.

The designer loves her music.  She taught herself how to make swimwear and the brand got its start when she sold her collection at festivals.  The Minimale Animale collection is definitely not for the shy girl.  The skimpy bikinis leave little to the imagination and highlight what little is left.  If you have the rockin' bod to carry these off, by all means, show it off.

Rock on ladies, rock on.
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Tuesday, July 22, 2014

MIAMI FASHION WEEK: Luli Fama 2015


luli fama 2015
luli fama mbfwswim
It's Carnival time in South Beach.  Luli Fama always brings the festivities to the Mercedes-Benz Fashion Week Swim.   To open their 2015 runway show, they brought dancers on stilts adorned in elaborate feathered costumes.

Designer Lourdes Hanimian and her brother-in-law Augusto developed the label after working with their aunt in the swimwear industry.  That’s a new family business combination.  Luli Fama was born with the influences of Miami and Cuba.  You can see the cultures mixing in the lush prints of the collection.  Painterly brush strokes are blended with jungle florals and animal prints.  Retro paisley cover-ups are mixed with solid pastel bikinis with metallic details. 

Crochet accents embellished straps and bikini bottoms.  Innovative hip cut outs added a sexy touch.  Fishnet style knits were seen in tunics, cropped tops, skirts and dresses as cover-up options that showed off the swimsuit underneath. 

Luli Fama attracts celebrities like Beyonce Knowles, Shakira and now LeAnn Rimes who sat in the front row.  She tweeted her appreciation of the itsy bitsy bikinis on the catwalk.   

luli fama designer
photos by Mariana Leung
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