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Tuesday, July 22, 2014


luli fama 2015
luli fama mbfwswim
It's Carnival time in South Beach.  Luli Fama always brings the festivities to the Mercedes-Benz Fashion Week Swim.   To open their 2015 runway show, they brought dancers on stilts adorned in elaborate feathered costumes.

Designer Lourdes Hanimian and her brother-in-law Augusto developed the label after working with their aunt in the swimwear industry.  That’s a new family business combination.  Luli Fama was born with the influences of Miami and Cuba.  You can see the cultures mixing in the lush prints of the collection.  Painterly brush strokes are blended with jungle florals and animal prints.  Retro paisley cover-ups are mixed with solid pastel bikinis with metallic details. 

Crochet accents embellished straps and bikini bottoms.  Innovative hip cut outs added a sexy touch.  Fishnet style knits were seen in tunics, cropped tops, skirts and dresses as cover-up options that showed off the swimsuit underneath. 

Luli Fama attracts celebrities like Beyonce Knowles, Shakira and now LeAnn Rimes who sat in the front row.  She tweeted her appreciation of the itsy bitsy bikinis on the catwalk.   

luli fama designer
photos by Mariana Leung

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