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Tuesday, July 14, 2009

Louis Vuitton Celebrates the 40th Anniversary of the Lunar Landing



Last night, the science-nerd in me loved being at Louis Vuitton’s party at the Rose Center at the American Museum of Natural History to meet heroes of my youth. CEO Daniel Lalonde introduced guests of honor Buzz Aldrin and Jim Lovell at the party celebrating the 40th anniversary of the lunar landing. National treasures in their own right, the two former astronauts, along with first American woman in space, Sally Ride, star in the new Louis Vuitton Journeys campaign.

With a history in creating high quality travel goods, I loved that this campaign focused on the accomplishments and dreams of the human race (rather than your typical pretty faces). The ad is simply gorgeous n’est-ce pas?

This being a fashion event, the party had no shortage of the chic and famous… Gossip Girl’s Jessica Szohr, Miranda Kerr, a glowing, pregnant Adriana Lima and handsome Lance Bass were mingling among the planets. Singers Cassie and Estelle also made their way across the red carpet. The celeb fashionistas were carrying the latest bags of the Louis Vuitton collection, Jessica with an embellished clutch, Miranda with the metallic leather purse.

Since I attend many more fashion events than I do for science and history, I have to admit I was much more ‘geeked’ about the guests of honor (no offense to the glamor crowd).

The nibbles were themed… “Moons” of white chocolate dipped rice krispy balls were served for dessert along with champagne topped “Cosmos”. (Beats Tang!)

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