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Showing posts with label ilan elfassy. Show all posts
Showing posts with label ilan elfassy. Show all posts

Tuesday, June 18, 2013

Soia & Kyo Fall 2013

Where is summer? Getting caught in a deluge and some freak cool nights make me fear that we are heading straight to fall.  Soia and Kyo's collection at World Mastercard Fashion Week in Toronto showed Canadian fashion fans that there is affordable chic waiting for them.

Ilan Elfassy's runway had plenty of cozy but sleek looks for the latter part of the year.  Silhouettes were cropped right under the waist or extending the three quarter lengths.  The fit was slim through the waist and slightly flared afterwards for women.  Guys were basically slim and tailored, but not too tightly.

Both men and women had a consistent look of dark, urban colors like charcoal grey, caramel brown, black and navy.  Multiple ways to frame the face were a feature for both sexes as well.  Turtlenecks, portrait collars, over-sized lapel and pointed collars flattered the wearer.  Moto jackets looked great on male and female models down the runway.

While this label isn't earth shattering as far as fashion direction, I love that they give great style that is consistently affordable.  They sum up exactly what Canadian designers need to be to succeed in the fashion industry up North.  Perhaps that's a model more start-ups can learn from.
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Friday, August 24, 2012

Soia and Kyo Fall 2012

soia kyo fall 2012
soia kyo fall 2012
Shopping for jackets is always my favorite part about fall fashion. Canadian outerwear company, Soia and Kyo is stylish, wallet-friendly find.  Designer Ilan Elfassy showed the trendy collection at Toronto Fashion week with looks for men and women.

Their coats and jackets always have a sexy edge to them.  Signature details include big buttons and dramatic, asymmetrical collars. This collection stuck to basic colors of black, charcoal grey and camel.  Fur touches on hats, collars and hoods were on trend for this season.

As a Toronto raised gal, this label is exactly what I would want.  Cozy, cool weather appropriate looks for the Canadian climate, but cosmopolitan chic for the country's fashion capital.  The luxury market is a smaller one here, so Soia & Kyo's affordable price point has made it a popular choice north and south of the border.

photos by David TW Leung
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